The Century of the Self (Full Adam Curtis Documentary)
David Lessig13 HN recommenders · recommended in 13 months, 2016–2026
documentary · general · evergreen · 2016–2026 on HN
Adam Curtis' multi-part documentary on how Freud's ideas and Edward Bernays' public relations shaped consumer culture and political control. It argues that business and government learned to manufacture desires.
HN recommends it often and strongly as an eye-opening account of marketing psychology and the engineering of consumer society.
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12 comments from Hacker News
I wholly distrust anything freudian. Every major claim he made I keep finding serious flaws in it. Freud did not popularize the unconscious or thinking about how you think. Basic children's sunday school at a Church even talks about how you think. Major religions from Christianity to Buddhism talk about how the thought life of a person affects everything and the split and conflicted nature of humans. They just don't use post-freudian terms like conscious and unconscious. What freud popularized was a secular way of coping with how humans think, analyzing it in a purely secular context and considering thousands of years of knowledge on the subject as childish fairytales and defining a framework by which a modern secular world can explain the actions of people and respond to them. Socially, I have seen horrific impacts of his work from criminal punishment to people attempting to understand and help people who have chosen to be evil (worst examples being child rapists, school shooters,etc... not sick, evil! But evil has no place in a freudian context). This documentary shared on HN a while back was eye opening for me, how almost every aspect of modern capitalist life was influenced by freud: ▶ this video (Century of the self). Worth watching the whole thing. I don't discount psychoanalysis as quackery but I am very hostile to it. I would need to filter any attempts of psychoanalytical thinking with a ton if critical analysis, taking it with buckets of salt!
“The Century of the Self” by Adam Curtis. ▶ this video It goes through each decade of the 1900s and explains how Freud’s psychology and the new field of marketing completely reshaped society. For the first time in my life I feel like I understood the “why” of how things work in American society. This film is probably best if you’re age 40+ and actually remember some of the events.
The documentary Century of Self (re: Sigmund Freud and his nephew Edward Bernays) gets into this type of thing , and many, many others. link Full: ▶ this video 10 minute trailer/summary: link If someone wants to check out the above political aspect, fast forward to the 3 hour mark or so. Fair warning, this would be typically filed under conspiracy theories / propaganda by most people, but even so, it is by far one of the most compelling ones I've seen. It very much advocates for the common man, and I believe makes a decent case. It certainly has had a major effect on the way I view how the world works, but YMMV.
Having recently discovered Adam Curtis (from other HN posts), I'd highly recommend watching his documentaries. All of them. Absolutely riveting stuff. HyperNormalization: link Bitter Lake: link The Trap: link The Power of Nightmares: link The Mayfair Set: link The Century of the Self: ▶ this video
I love building IKEA furniture. For me, there is a certain controlled fear that comes with opening the boxes. I know it'll go together, because.. well, its not difficult, but there's always that lingering fear that it won't. In regards to the egg in the instant mix (pancakes, cakes, etc), this is mentioned in Adam Curtis' 'The Century of the Self'[1], which is a fantastic documentary, and definitely worth a watch. [1] ▶ this video
Indeed we should be afraid of modern advertisers. They exploit the nature of human mind, to manipulate us into decisions that are often not in our best interest. Politicians then use advertisers to manipulate masses to ensure power for themselfs. In my country people in last elections elected an Olygarch, multi billionair, who controls whole agriculture, all main media, medical and other industries and now he is writing laws that suits his needs and stealing billions in "donations" from us. How is this possible? How was he elected in democracy? How is it possible that he has support of majority of people? Because he has very good PR, advertisement and propaganda team. Anyone who hasnt seen "The Century of Self" documentary, please watch it, it will open your eyes: ▶ this video
Correct. The car industry intentionally socially engineered the US to associate the giant individual and social burden of car ownership with freedom. A great documentary called Century of the Self covers this and other related things ( ▶ this video )
There's even an old BBC documentary on this called Century of the Self [1] created by Adam Curtis that covers how businesses and governments were taught to make people desire things they don't need. [1] - ▶ this video [video][4 hours][996 MB]
The documentary "Century of Self" by Adam Curtis [0] certainly opened my eyes to the damage that Bernays has inflicted on society in general. [0] ▶ this video
“Probably” doesn’t do it justice. If you haven’t seen this documentary it’s worth checking out if you’re curious to see how sinister and deep the rabbit hole goes. ▶ this video
Your short comment rings very true to me and reminded me of Adam Curtis' "Century of the Self" theory which in his latest documentary "Hypernormalization" gets developed even further. I guess you might know it but for those who don't - both freely available on youtube. Century of the Self: ▶ this video Hypernormalization link Adam Curtis: link
> The Century of the Self: ▶ this video I think all of Adam Curtis' documentaries are worth a watch: link Some others favourites off the top of my head: 808 (about the drum machine): link Scratch: link Hoop Dreams: link Startup.com (a classic!) : link The Fog of War: link