HackerTube

kpmg song

George DavsonCited 4× on HN, 2018–2021
YouTube
music · general · evergreen · 2018–2021 on HN

A corporate jingle-style song about KPMG, uploaded to YouTube with a glossy pop and R&B treatment. It is a cheesy corporate theme song.

Cited as a cringe-worthy example of corporate culture and bad corporate branding.

4 comments from Hacker News

@tgv2021-10 · in “Canyon.mid”

The infinite four chord inspiration sound is quite dreadful (shame on you, Hans Zimmer), but I do hope we never revert to the times of KPMG, we're strong as can be: ▶ this video . If you haven't heard it, first prepare some ear bleach before you click.

@bitwize2021-05 · in “Why does every advert look the same? Corporate Memphis”

Tim Burton's movies often have aesthetic mini-manifestos embedded in them. For example, Beetlejuice represented the reverse of the classic "ghost story", one in which the ghosts were sweet, earnest, and identifiable while the living people were horrid and monstrous. So for the Maitlands, Burton chose the aesthetic of their traditional Victorian Connecticut home with all its understated ornateness. The building has "character", which the young couple wish to preserve. The Deetzes (except for Lydia) are represented by... Memphis. And the fact that they strip the home down and completely remodel it into a Memphis mishmash indicates how horrible and destructive they are. That said, OG Memphis at least has an element of fun and funkiness to it. Think the opening titles of Saved by the Bell . Corporate Memphis is about as funky as the KPMG theme song: ▶ this video

@bitwize2020-02 · in “The Disneyfication of a University”

Oh man, I'm getting flashbacks to the cringe I felt the first time I heard the KPMG song: ▶ this video It's no coincidence that corporate anthems like this sound similar to the Scientology hymn We Stand Tall: link

Critical View on HN
@mav3r1ck2018-08 · in “Mutiny at the big five is part of the future of work”

>Remember the KPMG anthem that leaked circa 2000? Actually, no I don't, never heard of this until now, but it is beyond hilariously bad, assuming this [0] was the real version. It gets better, KPMG tried to claim that another website cannot link to them with their permission [1], now _that_ is hilarious. [0] ▶ this video [1] link