Apple - iMac G4 "Lamp" ad (2002)
thecupertinoads2 HN recommenders · recommended in 2 months, 2020–2025
other · general · evergreen · 2020–2025 on HN
Apple's 2002 television ad for the iMac G4 "Lamp", showing the adjustable-arm design in a playful way.
Cited in iMac G4 threads as a charming ad reminiscent of Pixar's Luxo Jr.
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3 comments from Hacker News
I'm realizing that there may be people here who are too young to remember how great the ad for this was: ▶ this video
Totally agree about the playfulness. I still remember this ad for the G4 which feels very similar to Luxo Jr. from Pixar. Really fun. ▶ this video
The weak link was the arm, they tended to suffer from droop after a while and it was difficult to repair. ▶ this video