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Juice it or lose it - a talk by Martin Jonasson & Petri Purho

grapefrukt12 HN recommenders · recommended in 12 months, 2013–2025
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talk · general · evergreen · 2013–2025 on HN

Martin Jonasson and Petri Purho take a bland Breakout clone and add layer after layer of 'juice' such as easing, particles, screen shake and sound until it feels alive. A live demo makes the effect of small feedback details obvious.

The go-to recommendation on game feel and polish, cited by HN as one of the best talks for anyone making interactive things feel good.

12 comments from Hacker News

@whatever_dude2017-02 · in “The Cool Cam (2007)”

People normally call that making it "juicy". There's this awesome presentation on YouTube showing how a boring game can look awesome with some "juiciness", even if the core gameplay is unchanged: ▶ this video

Strongly recommends View on HN
@akilism2016-06 · in “It’s cheaper to build multiple native applications than one responsive web app”

The talk juice it or lose, by Martin Jonasson & Petri Purho, is all about this. Gotta be one of the best talks for anyone trying to make things interactive that also feel good. ▶ this video

Strongly recommends View on HN
@arcadius2014-03 · in “Ask HN: Show us your work in progress”

▶ this video Here's the presentation. It's a pretty fantastic watch that shows what just a few small design decisions can do for a product's impressions on an audience.

Strongly recommends View on HN
@glitchdout2013-04 · in “Show HN: Four months of indie game dev”

"Juice it or lose it" is the best presentation I've seen on the matter. It's really funny and it clearly show how adding some bouncing or some particles can completely change the feel of a game (or UI) ▶ this video

Strongly recommends View on HN
@shoo2025-09 · in “Ask HN: I got fired from 100k job so I've made a game and it failed”

> With games like this, you might want to spend half the dev time on polish, or the game dev term being juice. see also: 2012 talk "juice it or lose it" ▶ this video "A juicy game feels alive and responds to everything you do tons of cascading action and response for minimal user input."

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